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	<description>Multicultural Public Relations &#38; Social Media Marketing</description>
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		<title>5 things your association should be offering its members online</title>
		<link>http://walsonpr.com/2012/03/07/5-things-your-association-should-be-offering-its-members-online/</link>
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		<pubDate>Wed, 07 Mar 2012 22:58:12 +0000</pubDate>
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		<description><![CDATA[In this economy, it’s not surprising that membership in associations in nearly every industry has seen dramatic decreases in the past several years. Everyone is not only looking to get the most out of their money, including membership in business and professional associations, but if those memberships are actually bringing in business for the member. [...]]]></description>
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		<title>Give yourself plenty of time for the 3 P’s of Event Management and Marketing – Plan, Prepare &amp; Promote</title>
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		<pubDate>Wed, 07 Mar 2012 22:56:08 +0000</pubDate>
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		<description><![CDATA[When planning an event or conference, time can be your best friend or worst enemy. Allow yourself ample time for the “3 Ps of Event Management and Marketing: PLAN, PREPARE &#038; PROMOTE,” in order to minimize stress and maximize results! Here’s a general sample task/timeline of a client’s annual conference, with a target attendance of [...]]]></description>
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		<title>Henderson Library District Unveils Largest Collection of Hawaiian Cultural Materials in Nevada</title>
		<link>http://walsonpr.com/2012/02/20/henderson-library-district-unveils-largest-collection-of-hawaiian-cultural-materials-in-nevada/</link>
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		<pubDate>Mon, 20 Feb 2012 21:22:25 +0000</pubDate>
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				<category><![CDATA[News]]></category>

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		<description><![CDATA[LAS VEGAS, NV—(31 January 2012)—Emotions and cultural pride ran high at Saturday’s grand opening and unveiling of the Hawaiian Heritage Collection at the Green Valley Library in Henderson. Nearly 300 people took part in the day-long festivities, which included a traditional Hawaiian procession leading inside to the library’s collection of over $30,000 of cultural materials [...]]]></description>
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		<title>6 simple strategies to effectively reach and communicate with the fibromyalgia audience and grow your business</title>
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		<pubDate>Thu, 22 Dec 2011 17:20:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[When I first joined the staff of the National Fibromyalgia Association in 2004, there weren&#8217;t very many of us in the office. From time to time, we took turns answering the phones. I often volunteered for this task: As their Director of PR and marketing, I worked mainly on getting us in front of the [...]]]></description>
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		<title>Tips for writing your &#8220;My Fibro Story&#8221;</title>
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		<comments>http://walsonpr.com/2011/11/30/tips-for-writing-your-my-fibro-story/#comments</comments>
		<pubDate>Wed, 30 Nov 2011 21:31:20 +0000</pubDate>
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		<description><![CDATA[When you supposedly can&#8217;t &#8216;see&#8217; an illness like fibromyalgia, writing and publicizing real stories of real people affected by it was one of the best ways we were able to get the media&#8217;s attention and create awareness. The media calls these stories &#8220;human interest&#8221; stories, which is basically anything that offers drama, conflict, and life-altering [...]]]></description>
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